The InFORMed Advisor
Our electronic forms have all been designed with one thing in mind; efficiency. We have built a suite of e-forms that are completely customizable to you for use with your prospects and/or clients.
Check out some of the sample forms below.
Contact us today to discuss how to integrate new efficiencies into your business practice.

Field Underwriting Form
Collecting data about your client is an important step in the underwriting process. Known as field underwriting, this information allows your underwriter to better assess your client’s medical history and to help determine what underwriting classification your client may qualify for. Providing the most detailed information possible can help your underwriter furnish the most reliable quote.
Send one of our underwriting forms to your client to complete. The submitted form is returned to our team of underwriters to review and advise you our expectation of a medical offer and price.
Business Review Form
Business protection is the process of implementing strategies to preserve, protect and promote the value of a business.
Business owners need to protect the integrity of their business in order to:
- Maintain business operations in the event of the loss of a key employee
- Preserve the value of their business until they choose to exit
- Better facilitate a transfer to family members, key employees, other owners or third parties upon their exit
Not sure what questions to ask or what information to gather? Forward one of our business review forms to your client to complete. The information is submitted back to our team to analyze and build a plan for you.


Time For A Life Check-Up Form
Life can change in an instant, so it’s important to keep reviewing your client’s plans and priorities. Make sure their family has the financial protection they need right now. A change in their life could mean it’s time to update their life insurance. They may need more coverage, less coverage, or even a different type of insurance.
Our life check-up form can be sent to a client to complete. The information submitted can help us make sure you are having the right conversation with your clients about their protection needs.
Key Person Lead Generating Form
Oftentimes, the most valuable assets of any business are the key people who contribute most to its success. If their loss would create a financial burden that puts the business at risk, a key person insurance policy is a simple and efficient solution. With key person insurance, your business is the owner and beneficiary of a life insurance policy for each key employee chosen, which can include business owners. If the unexpected does happen, the business receives cash, generally income tax free, to help overcome the financial burden of the loss.
Generate your own leads. Send this form to your business owner clients to help them protect against the unexpected loss of top talent.


Buy Sell (Entity Owned) Lead Generating Form
A buy-sell agreement is designed to protect a business, the owners and their heirs if one of the owners were to die unexpectedly. Basically, this agreement protects the fundamental continuity of the business for the remaining owner(s) by buying out the deceased owner’s share from their heirs.
This is done by each owner of the corporation purchasing a life insurance policy on the other shareholders or owners of the company.
Generate your own leads with this form. Send this educational email to your business owner clients. When the information is submitted we can help you plan for the next discussion about protecting their business.
Buy Sell (Cross Purchase) Lead Generating Form
A cross-purchase agreement requires each owner to buy an individual policy on each of their partners. The amount of life insurance is equal to their respective share of the net worth of the business. A corporation with just four owners would need a total of 12 life insurance policies, each owner would buy a policy on the other three partners (3 x 4 = 12).
Each owner will be beneficiary, payor, and owner of each policy they purchase on the lives of the other business owners. It provides a clear outline of how the deceased owner’s heirs will sell their interest to the remaining owner(s) with the insurance proceeds. One of the benefits of this type of buy/sell agreement, is the family of the deceased owner’s tax basis will be equal to the fair market value at time date of death, making for favorable tax treatment on the death proceeds.
Generate your own leads with this form. Send this educational email to your business owner clients. When the information is submitted we can help you plan for the next discussion about protecting their business.

